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Case Studies
Technology Platform Review
Summary
Our team completed an in-depth analysis of a healthcare technology company’s in-house system in order to determine if its expansion would meet market needs, add value and compete with other technology platforms.
Challenge
- A healthcare technology company needed expert resources to determine if the expansion of their in-house solution would meet market needs, add value and compete with other technology platforms
- The platform being used by the client was a single integrated solution for enrollment, member service, grievance, billing, reconciliation and wellness
- This assessment included market analysis, business requirements and pricing analysis
Approach
- We compared business requirements against industry best practices to evaluate long term success
- We conducted research on comparable market solutions, including capabilities and cost
- We provided data analysis and options on how to price the solution to small and mid-size clients
Results
- We provided a detailed and competitive analysis that reviewed competitor pricing of similar technology
- We produced pricing options, marketing and branding recommendations based on our research
- We compiled a final report which contained consolidated results of the comprehensive market analysis